Custom WEBSITES for Luxury Home Builders & Interior Designers

Turn curious clicks into
multi-million dollar contracts

Strategy-Driven

Strategy-Driven

Start Your Build
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Tankersley Build Co. branding mockup with their logo on a hard hat.

Our Mission

At Katlyn Slocum Design, we craft strategic Squarespace websites that help custom home builders and interior designers transform their digital presence into a powerful business asset. With an approach that balances stunning visual design with data-driven strategy, we develop websites that not only showcase your craftsmanship, but actively convert visitors into qualified leads.

Our mission is to elevate builders and designers through thoughtful digital experiences that reflect the same attention to detail, quality, and functionality that you put into every home you build. We believe beautiful websites should work as hard as you do—turning curious clicks into meaningful connections and signed contracts.

View Our Work —

Aesthetics + Functionality = Measurable Returns

Your custom website should be as
strategic as your business decisions.

My design approach combines sophisticated aesthetics with data-driven functionality — creating a digital experience that represents your brand excellence while methodically converting qualified prospects into clients. As a business leader, you understand the value of assets that perform. Your website is no exception. Each element—from the architecture to the user journey—is purposefully engineered to showcase your portfolio while guiding potential clients through a seamless path to connection.

The result? A digital investment that delivers measurable returns: increased qualified leads, enhanced brand positioning, and a refined client acquisition process that respects both your time and your standards of excellence.

Data-Driven

Sophisticated

High-Performing

Start Your Build ─

A Note From Katlyn —

I grew up surrounded by builders who built businesses with their hands and hearts. With a dedication to craftsmanship, they showed me what it takes to succeed in the construction industry while inspiring me to pursue entrepreneurship.

I understand your world better than most because I’ve lived alongside it. And I bring this insight to every website I build.

My expertise lies at the intersection of design and strategy, where I’ve helped hundreds of builders turn their websites into powerful sales engines that work as hard as they do. I can’t wait to see what we can accomplish together.

Signed,

“In Their Words…”

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“The best investment I’ve made in my business.”
“The best investment I’ve made in my business.”

Before working with Katlyn, our website did not match our brand, and we weren’t capturing leads properly. Now, the leads we get are verified and vetted with exactly the type of clients and projects we’re looking for. We were also awarded a $20MM build because our website matched our brand and sales position. Katlyn treated our entire experience as if this was her own company. We knew it was a homerun and perfect fit from the start.

— Brad Leavitt, President, AFT Construction

“The final result of our brand and website refresh finally truly reflects who we are.”
“The final result of our brand and website refresh finally truly reflects who we are.”

Katlyn made an overwhelming process feel manageable from start to finish. She listened closely and delivered exactly what we envisioned for our company. The experience was seamless, and the final result truly reflects who we are and how we operate. We’re eager to recommend her work and shout her praises from the rooftops!"

— Steve Tankersley, Owner, Tankersley Build Co.

“Our new site perfectly reflects who we are as a company and supports both our current needs and future growth. It was truly an investment that delivered results.”
“Our new site perfectly reflects who we are as a company and supports both our current needs and future growth. It was truly an investment that delivered results.”

Before Katlyn, our website didn't truly reflect our company or accurately portray our brand. Now, we can confidently showcase our identity and have already seen a difference in feedback from industry professionals and clients. For anyone seeking premium web design that delivers real value, Katlyn is the partner you need.

— Tim Coughran, Alderview

“We landed a dream project just 4 months after launch thanks to our website transformation!”
“We landed a dream project just 4 months after launch thanks to our website transformation!”

Our goal was to book one new luxury build from the website in our first year with it, which would give us a profit of roughly $350,000. We accomplished that in the first 4 months!

— Zoe Cummings, Miken Builders

“We just got our first ever lead (and a quality one at that) from Google for a new custom home!”
“We just got our first ever lead (and a quality one at that) from Google for a new custom home!”

Working with Katlyn was worth every penny. We now have a super professional website that perfectly showcases our new branding, and we're excited to see where it takes us. This whole experience has been incredible—we can't thank Katlyn enough.

— John Walsh, Partner, Walsh Brothers Builders

“Beyond a shadow of a doubt, working with Katlyn Slocum was the BEST decision we could have made when it came to redesigning our website and upgrading our brand identity.”
“Beyond a shadow of a doubt, working with Katlyn Slocum was the BEST decision we could have made when it came to redesigning our website and upgrading our brand identity.”

With a background in design ourselves, we needed someone who could check all boxes: design integrity, ease of maintenance, and fitting our budget. Katlyn not only met these expectations but exceeded them, creating a high-end website that will propel our business forward in the current market.

— Ross + Mak Dykstra, Owners, Five Daughters Construction

Start Your Build ─

(Free Download!)

10 Things Every Home Builder Website Needs

You build homes — now build a website that works just as hard.

This free guide helps you apply simple website strategies to land more projects and become the go-to builder in your area this year!

Get the complimentary guide:

    Your Website Should Work As Hard As You Do

    Start Your Build ─