Custom WEBSITES for Luxury Home Builders & Interior Designers

Turn curious clicks into
multi-million dollar contracts

Strategy-Driven

Strategy-Driven

 
 

Isn’t It Time Your Website Worked As Hard As You Do?

To exceed your goals and expand your team, your brand needs an online home you won’t outgrow.

If you are past due for a website renovation, we’re the team you can trust with the full build-out.

 

Case study spotlights

We create high-converting websites that reflect the same quality craftsmanship you put into every project.

Tankersley Build Co. branding mockup with their logo on a hard hat.

Our Mission

At Katlyn Slocum Design, we craft strategic Squarespace websites that help custom home builders and interior designers transform their digital presence into a powerful business asset. With an approach that balances stunning visual design with data-driven strategy, we develop websites that not only showcase your craftsmanship, but actively convert visitors into qualified leads.

Our mission is to elevate builders and designers through thoughtful digital experiences that reflect the same attention to detail, quality, and functionality that you put into every home you build. We believe beautiful websites should work as hard as you do—turning curious clicks into meaningful connections and signed contracts.

View Our Work —

Aesthetics + Functionality = Measurable Returns

Your custom website should be as
strategic as your business decisions.

My design approach combines sophisticated aesthetics with data-driven functionality — creating a digital experience that represents your brand excellence while methodically converting qualified prospects into clients. As a business leader, you understand the value of assets that perform. Your website is no exception. Each element—from the architecture to the user journey—is purposefully engineered to showcase your portfolio while guiding potential clients through a seamless path to connection.

The result? A digital investment that delivers measurable returns: increased qualified leads, enhanced brand positioning, and a refined client acquisition process that respects both your time and your standards of excellence.

Data-Driven

Sophisticated

High-Performing

 

Case study: project name

Case study: project name

 
 
 

“We were awarded a $20M build because our website matched our brand and sales presentation.”

Since working with Katlyn, we now get verified and vetted leads. Before, we’d have non-stop leads, but they weren’t our ideal clients or projects. With our current site, they are the exact clientele and project we are seeking. This is the best investment I’ve made in my business!

-Brad Leavitt, AFT Construction

 
 
 

We never cut corners when constructing websites

 

Every Element—From The Architecture To The User Experience—Is Engineered To Highlight Your Best Work While Establishing A Seamless Path To Connection.

Our websites deliver real results and measurable returns: perfect-fit projects, powerful brand visibility, and a sales process that respects your time and standards of excellence.

 

A Note From Katlyn —

I grew up surrounded by builders who built businesses with their hands and hearts. With a dedication to craftsmanship, they showed me what it takes to succeed in the construction industry while inspiring me to pursue entrepreneurship.

I understand your world better than most because I’ve lived alongside it. And I bring this insight to every website I build.

My expertise lies at the intersection of design and strategy, where I’ve helped hundreds of builders turn their websites into powerful sales engines that work as hard as they do. I can’t wait to see what we can accomplish together.

Signed,

“In Their Words…”

(Free Download!)

10 Things Every Home Builder Website Needs

You build homes — now build a website that works just as hard.

This free guide helps you apply simple website strategies to land more projects and become the go-to builder in your area this year!

Get the complimentary guide:

    Your Website Should Work As Hard As You Do