Surrounded by craftsmen, I Found My Own Path to Building…
Signed,
(1)
I Grew Up Immersed In The World Of Family-Owned Construction Businesses,
observing the craftsmanship, dedication, and pride that went into every project.
But I also noticed a clear challenge facing every builder: the struggle to market themselves online effectively.
When I started my website business, something instantly clicked. Working with builders and tradespeople felt like reconnecting with my roots—a natural extension of my upbringing. I understood their language, their priorities, and most importantly, their unique business challenges.
Lost Creek Co.
My career took an unexpected turn when I started sharing my ideas with people in the construction industry. A well-known luxury home builder noticed something different about my approach.
Unlike other designers, I deeply understood the construction business and treated websites as a tool for driving business results, not just a pretty online portfolio. He saw the value immediately.
After transforming his online presence, word traveled quickly through the close-knit community of luxury builders. What had once been a general design practice naturally evolved into a specialized studio that exclusively serves custom home builders and interior designers nationwide.
My Why
“Working with builders and tradespeople felt like reconnecting with my roots — a natural extension of my upbringing.”
My Philosphy:
Results Over Aesthetics
(2)
Strategy First, Design Second
Pretty websites are everywhere, but websites that drive real business growth are rare. Luxury home builders deserve more than an attractive online portfolio. You deserve a strategic asset that helps you book ideal projects with the kind of clients you love working with.
Lindross remodeling
That’s why every decision I make is filtered through one question…
“Will this help my client book more of their ideal projects?”
If the answer is no, no matter how visually stunning the element might be, it doesn’t make the cut.
We begin every project by gaining a deeper understanding of your business goals, ideal clients, and growth targets before a single design element is created.
When aesthetics serve function rather than the other way around, the result is a website that doesn’t just look good—it performs exceptionally well.
(I Am)
More Than a Designer
Music Runs in My Blood
I played violin for 12 years and love singing. I even auditioned for The Voice at 17!
Adventure Seeker
I’ve been married in Mexico, explored Costa Rica, and lived across the U.S. in Minnesota, Washington, Michigan, and Ohio.
Gamer Family
My husband and I bond over PC games with friends and introduce our boys to Nintendo Switch adventures.
Proud #BoyMom
As the oldest of 3 girls growing up, I had no idea what to expect with boys…now I’m embracing life with 4 energetic sons!
Accidental Entrepreneur
I never imagined owning a business, yet here I am running a thriving company that grows year after year — and loving every minute.
Can Be Bribed With:
A fresh margarita and chips with salsa will lure me out of the house any day of the week!
